Good example of helping the shopper visualise what the product inside looks like.
http://www.youtube.com/watch?v=mUuVvY4c4-A
Good example of helping the shopper visualise what the product inside looks like.
http://www.youtube.com/watch?v=mUuVvY4c4-A
Some good rules here for creating shopper-led packaging that wins recognition in a split second
A Theory of Shopping
Background P&G says sections dedicated to men’s products offer convenience for shopping-averse males: They can
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