Store Design and Visual Merchandising: Creating Store Space That Encourages Buying
A simple and easy read that has good information on retail atmospherics and how they can be used to create a \”recipe\” for successful marketing.
Store Design and Visual Merchandising: Creating Store Space That Encourages Buying
A simple and easy read that has good information on retail atmospherics and how they can be used to create a \”recipe\” for successful marketing.
Some good rules here for creating shopper-led packaging that wins recognition in a split second
A Theory of Shopping
Background P&G says sections dedicated to men’s products offer convenience for shopping-averse males: They can
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